Paulo Pereira
Search Personal History My best friend left her laptop to me in her will. Twenty years later, I turned it on and began my inquest. July 1, 2019 Illustration by Rebekka Dunlap The piping on the red snowsuit was yellow, and on the green snowsuit it was blue: fire-engine red, sunflower yellow,…
Click here to read the six other greatest Esquire stories ever published -- in their entirety. September 1. Afternoon. The Gym. Kazbek Misikov stared at the bomb hanging above his family. It was a simple device, a plastic bucket packed with explosive paste, nails, and small metal balls. It weighed…
Even after his parachute opened, Tyler Stark sensed he was coming down too fast. The last thing he’d heard was the pilot saying, “Bailout! Bailout! Bail—” Before the third call was finished, there’d come the violent kick in the rear from the ejector seat, then a rush of cool air. They called it…
I have a good poker face because I am half-dead inside. My particular combo of slack features, negligible affect, and soulless gaze had helped my game ever since I started playing 20 years ago, when I was ignorant of pot odds and M-theory and three-betting, and it gave me a boost as I collected my…
Media Platforms Design Team Originally published in the October 2008 issue UPDATES (2011): Tom Junod on Steve Jobs's death and dying UPDATE (2012): Tom Junod on Steve Jobs, One Year Later ***** One day, Steve Jobs is going to die. First, he is mortal. Second, the odds against him are not only…
Kate Takes Kate Wagner , May 9, 2019 Don’t Let People Enjoy Things Common sense against the meme Shhhhh! | veverkolog Columns C o l u m n s The simultaneous release of the final season of Game of Thrones and Avengers: Endgame has wrought upon this earth the swarm of a particular breed of internet…
This story was featured in The Must Read, a newsletter in which our editors recommend one can’t-miss story every weekday. Sign up here to get it in your inbox. “Don't worry about parking the car,” says the art thief. “Anywhere near the museum is fine.” When it comes to stealing from museums,…
I saw the greatest minds of my generation log 18-hour days — and then boast about #hustle on Instagram. When did performative workaholism become a lifestyle? Credit...Taylor Callery By Jan. 26, 2019 Leer en español阅读简体中文版閱讀繁體中文版 Never once at the start of my workweek — not in my morning coffee shop…
Ian Danskin, who makes videos under the moniker Innuendo Studios, has made a name for himself on the internet for his YouTube series on the techniques and beliefs of the alt-right. His most recent video, “The Card Says Moops,” is worth watching in full, but there was one particular line in it that…
Search Profiles The creator of “Atlanta” wants TV to tell hard truths. Is the audience ready? February 26, 2018 Glover takes an ambivalent view of his widespread acclaim. “People accept me now because I have power, but they still think, Oh, he thinks he’s the golden flower of the black community,…
RICHARD DREW/AP Do you remember this photograph? In the United States, people have taken pains to banish it from the record of September 11, 2001. The story behind it, though, and the search for the man pictured in it, are our most intimate connection to the horror of that day. In the picture, he…
Search Letter from Tokyo People who are short on relatives can hire a husband, a mother, a grandson. The resulting relationships can be more real than you’d expect. April 23, 2018 The head of one rental-relative company described the service as “human affection expressed through the form of the…
The rumors started seeping out of Ukraine about three years ago: A young Russian film director has holed up on the outskirts of Kharkov, a town of 1.4 million in the country's east, making...something. A movie, sure, but not just that. If the gossip was to be believed, this was the most expansive,…
First it was Lubriderm, what my father rubbed briskly between his palms and extended in glistening offering. “How about a bit of the Lube?“ he’d say when I walked into his bathroom. I was, like, 8 years old, or something, so I had no choice but to put my face in his shiny hands. Then, for a long…
Sam Siatta.Credit...Devin Yalkin for The New York Times Feature The Marine Corps taught Sam Siatta how to shoot. The war in Afghanistan taught him how to kill. Nobody taught him how to come home. Sam Siatta.Credit...Devin Yalkin for The New York Times By Dec. 28, 2016 Sam Siatta was deep in a…
I was eating breakfast in a restaurant in Waco, when I got to talking to my waiter, Jerry. Jerry had just moved to town with his husband, and on my third morning in the city, he asked me what I thought of the place. I told him it seemed nice—yes, that it’s surprisingly nice on the one hand and a…
Annals of Technology Coding together at the same computer, Jeff Dean and Sanjay Ghemawat changed the course of the company—and the Internet. December 3, 2018 The company’s top coders seem like two halves of a single mind.Illustration by David Plunkert One day in March of 2000, six of Google’s best…
Downstream Liz Pelly , December 11, 2018 Streambait Pop The emergence of a total Spotify genre Beautiful songs to break your heart. | The Baffler Columns C o l u m n s Every week, Spotify releases two-track EPs through its Spotify Singles program, recorded at various Spotify Studios locations around…
Sitting beside the church, drinking from a bottle of Smirnoff Ice, he thought he had to go in and shoot them. They were a small prayer group—a rising-star preacher, an elderly minister, eight women, one young man, and a little girl. But to him, they were a problem. He believed that, as black…
Eating with your fingers is messy. So are the semiotics related to it. In Western culture, it is often seen as a child’s way to consume, full of abandon and, as such, sensual and seductive. It encompasses canapés and fistfuls of popcorn, the last slick of cake batter and baby food smeared onto a…
Party at Eric’s House Last Weekend, or Garden of Earthly Delights by Hieronymus Bosch. 17 min read· Feb 19, 2018 -- A year ago I was in the audience at a gathering of designers in San Francisco. There were four designers on stage, and two of them worked for me. I was there to support them. The topic…
Streetwear Supreme exists within the nebulous genre of streetwear, which emerged from the nexus of workwear brands, athletic gear, and hip-hop style in the early 1980s. Nike released its Air Jordans in 1984, just as Run DMC repped Adidas and LL Cool J popularized Kangol bucket hats. Also in 1984, a…
Between the ages of 14 to 17 (and, if I’m being honest, even now) I spent most days looking out the window and crying while listening to a Sufjan Stevens song. “Casimir Pulaski Day” — a song about cancer, God, queerness, and Michigan — rattled my emotional cage so much that even hearing him count at…
14 min read· Jul 16, 2018 -- A new theory of taste and social differentiation In 2009 I shared a flat with two male housemates in South London. As young professionals we were predictably taken with the booming craft beer movement that was spreading rapidly across the capital at the time. One memory…
When I think of Pizza Hut, I think of my grandmother. She’s 90. She lives in Beijing. I can’t write out her actual name for you — I’ve always just known her as Lǎolao (姥姥), the word for “mother’s mother” — but I can close my eyes and describe the wispy texture of her hair; the way laughter crinkles…
In the 2000s, the former Hollywood agent Scott Sternberg’s Los Angeles clothing brand Band of Outsiders was the peak of hipster fashion. It sold quirky oxford shirts, skinny chinos, and skinnier ties by capitalizing on an image of exclusivity—it was for Kirsten Dunst, probably not you. The brand…
I wish I could tell you I saw the water on my own. I didn’t. My wife Manuela showed it to me, like a revelation, step by step. Even in writing this essay, she lit the way. Initially I felt paralyzed. I didn’t know what to write. I don’t feel I’m better than any man out there, or that I have anything…
On and Off the Avenue March 7, 2018 Robert Mueller, the former F.B.I. director and the special counsel who is leading the Russia investigation, leaves the Capitol in Washington, in June, 2017, his tie graced by suave geometries of small patterns.Photograph by Doug Mills / NYT / Redux Last month,…
Search Annals of Technology A trivial problem reveals the limits of technology. February 5, 2018 For printer engineers, solving paper jams is “the ultimate challenge,” combining physics, chemistry, and programming.Illustration by Daniel Savage Building 111 on the Xerox engineering campus, near…
In February 1986, Nintendo released The Legend of Zelda, the original game in the series, to widespread critical acclaim and commercial success. It was developed at the company’s studio in Kyoto, the former imperial capital of Japan, amidst a period of rapid economic growth. One of its directors,…
Annemiek van Luinen, 24, a graphic designer, and her boyfriend, Michael Koehler, 30, a screenwriter who runs an online film school, at Roam Miami.Credit...Benjamin Rasmussen for The New York Times Feature A global network of live-work spaces is springing up to serve this new breed of millennial…
Chapter 1 Gerald Selbee broke the code of the American breakfast cereal industry because he was bored at work one day, because it was a fun mental challenge, because most things at his job were not fun and because he could—because he happened to be the kind of person who saw puzzles all around him,…
Mark Zuckerberg is testifying before congress this week thanks to the company’s latest series of controversies, this time driven by accusations that the firm Cambridge Analytica abused Facebook data to help Donald Trump win the 2016 US presidential election. But this is a big deal fundamentally…
Conspicuous consumption — the display of wealth as an expression of economic power — is not a new phenomenon but it has arguably never been as easy to practice. Social media has helped normalize it, providing a frame of competitive individualism and entrepreneurship in which the experience of…
Minizaitunya Ibyatullina, 102, at her home in Borovka, a village in Tatarstan. The picture is of her husband, who died in the war in 1943.Credit...Lynsey Addario for The New York Times Feature In the land of Tolstoy, Turgenev and now Putin, what are the stories Russians are telling themselves?…
I’ve always had a thing for airports, but coming to Berlin Tegel after experiencing a lifetime of travel from Frankfurt’s super-gigantic Fraport was like moving from the city-center of Tokyo to a Bulgarian monastery in the mountains: it’s eerily quiet, ascetic and a really outdated concept. There…
My bodega is only a little bigger than my studio apartment, and sells no fewer than 10 kinds of Muscle Milk. In the drink cases, crowded with bottled water, Snapple, and Arizona iced tea, Muscle Milk occupies prime, eye-level real estate, protein counts splashed across the front of the bottles in…
UnitedHealthcare CEO Brian Thompson was murdered on the streets of New York last week, gunned down on his way to an investors' meeting. There's a manhunt for the killer, and the murder has dominated news coverage in ways that the thousands of other gun murders that occur every year across the nation…
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