Targeted Laser SEO | SEO Denver
Have you heard the saying, “content is king?” Well, of course, you have. But creating more content won’t necessarily get you more search traffic. You’ve heard people like me mention stats like the average piece of content that ranks on page one of Google contains 1,890 words. But that doesn’t mean…
Quicksprout is reader-supported. That means we use affiliate links. When you click, we sometimes earn a commission. Learn more. A high quality web hosting provider needs to have three things: Fast, secure technology that has what your website needs to run well Hosting options that give your business…
The Modern Marketing Blog covers the latest in marketing strategy, technology, and innovation. Subscribe to Inside Modern Marketing Newsletter Facebook Twitter LinkedIn YouTube Customer Experience , Oracle Marketing Cloud | November 2, 2018 Peter Armaly “We tend to fight the next war in the same way…
When people talk about social media, the first networks that come to mind are usually Facebook, Instagram, and Twitter. While YouTube may not be your first thought, it needs to become a priority for you moving forward. Whether you’re a business, Internet personality, or social influencer, your…
Industry Sign up for our daily recaps of the ever-changing search marketing landscape. Note: By submitting this form, you agree to Third Door Media's terms . We respect your privacy . The agenda for our upcoming SMX West show is live and we've opened up our "speaking pitch" form. on November 1, 2018…
Quicksprout is reader-supported. That means we use affiliate links. When you click, we sometimes earn a commission. Learn more. So, you’re ready to build an online store and sell, ship, and manage your business. We’re here to help. We took a look at six of the biggest names in e-commerce software to…
Quality content takes time and effort to produce. I am sure you know this if you regularly publish content on all your distribution channels. But many brands lose quality in pursuit of higher quantities of content. While I agree that quantity is important as well, your quality can’t suffer as a…
Can you guess how long I’ve been a marketer? 7 years? Maybe 10? Guess again. I’ve been a marketer for 18 years now. That’s a long time… And funny enough, I’ve also been an entrepreneur for the same amount of time as I’ve never really held a “corporate” job. Many of you think I am smart, and I am…
Links, even within a website, show relationships between content. They transfer value and importance between pages. Even more importantly, internal links define your website’s structure. They help users to navigate and search engines to understand your website. A healthy internal linking strategy…
I’ve known Martin Jones casually through marketing conferences for several years. Martin occupies that unique position of being someone who manages influencer marketing programs for his brand and is also an influencer himself. In fact, it is through an influencer engagement for IBM that both Martin…
With the holiday season quickly approaching, your business needs to take steps to prepare for a potential surge in sales. But you can’t assume people will buy from your brand during the holidays if you sit back and do nothing. The brands able to recognize the latest marketing trends will have…
Email marketing needs to be a top priority for your company’s content strategy. 80% of retail brands named email marketing as the top driving factor in customer retention. Plus, email has the highest ROI per $1 spent compared to other content strategies. On average, for every $1 you spend on your…
Local Sign up for our daily recaps of the ever-changing search marketing landscape. Note: By submitting this form, you agree to Third Door Media's terms . We respect your privacy . Users can get updates from businesses in the "For You" tab. on October 26, 2018 at 9:23 am More Google Maps is adding a…
As an ecommerce shop, you always need to come up with new ways to increase your revenue. But with that said, it’s a common misconception that you need to find new customers to generate more sales. That’s simply not the case. In fact, there are plenty of ways to increase revenue without acquiring new…
Are you frustrated that no one will link to you? Have you tried all of the basic link building methods like email outreach to find out that none of them are working for you? Don’t worry, we’ve all been there. Everyone says you need to write amazing content to build links. And although that helps,…
Is your pricing page designed to drive conversions? There are some common problems I see all the time when I’m analyzing these landing pages. It’s a tricky situation for businesses. On the one hand, you want your pricing page to be informative, useful, and beneficial to your prospective customers.…
In today’s competitive landscape, your business needs to leverage as many distribution channels as possible to increase sales. By now, I’m sure you understand the basic concepts of applying a social media marketing strategy. You’ve created business profiles on the most popular networks. You’re…
How an EU Commission Ruling Can Mean 20% Lower CPCs for Your Google Shopping Accounts By Audrey Brown | @HeroConf | Sr. Event Manager at Hanapin Marketing | October 18, 2018 This post is shared with you from Stefan Stopper, Account Strategist at Smarter Ecommerce ( @smec ), and speaker at Hero Conf…
Anyone who has tried to make the case for investing in Search Engine Optimization to a client, boss, or colleague, will be all too familiar with the common objections: it’s too unpredictable, PPC is better, it takes too long, etc. There’s a common misconception that the financial benefits of SEO are…
Emotions drive our lives. Whether you recognize it or not, you feel a wide range of emotions on a daily basis. You might even be feeling some emotions right now as you’re reading this. The word emotion is defined by an instinctive state of mind as a reflection of mood, circumstances, relationships,…
I’m a marketer. I know more about traffic generation than most others, and I surely know more about marketing than developers. But what if I told you that developers can generate you more traffic than an SEO or any other type of marketer? And no, it’s not because the developer implements changes to…
What Happened When We Paused PPC Brand Campaigns By Stephanie White | @stephanieppcpro | Account Manager at Hanapin Marketing | October 13, 2018 Over the years, many companies have debated whether you should or should not bid on your own brand terms. Some article suggests you should not waste your…
How are you managing the reputation of your company? If you are struggling to find an answer to this question, you may need to re-evaluate your strategy moving forward. There are certain aspects of your brand’s reputation you have control over, e.g., the way you distribute content through your…
SEM Sign up for our daily recaps of the ever-changing search marketing landscape. Note: By submitting this form, you agree to Third Door Media's terms . We respect your privacy . Rigorously testing your ads is a good thing... unless you're testing the wrong things and tweaking your campaigns based…
As a B2B company, you need to learn how to properly market your brand to the right audience. That’s because your target market doesn’t consume content the same way as the average consumer does. Following the habits and trends of a typical consumer won’t help you. This is especially important for…
Did you know that I’ve failed at SEO before? No, I’m not talking about when I first started my career. This was when I knew SEO like the back of my hand. I’m talking about when I was good enough to get sites ranked on page 1… that’s when I really failed at SEO . And boy was it was heartbreaking!…
Your business needs to have an active presence on Instagram. With more than 1 billion active monthly users , Instagram is officially the fastest growing social media network. According to Sprout Social, 71% of businesses in the United States are using Instagram for marketing. By now, I hope you have…
To have a successful website, you need to find ways to maximize your conversions. Right now, you might think the layout of your site has an optimal design, but how can you know for sure? The only way to figure this out is to test it. This isn’t something you just do once and forget about it. You…
Things happen. You made a mistake and did something that damaged your reputation. Maybe you said something that people took as offensive. Or maybe your social media manager tweeted something inappropriate. The delete button doesn’t erase things from someone’s memory. Or maybe your company was the…
New Announcement! PPC Hero Now Hosts a Job Board By Jamie Newton | @jnewton09 | Senior Demand Generation Manager at Hanapin Marketing | October 2, 2018 For over a decade, PPC Hero has diligently posted everything you needed or wanted to know about PPC. Whether its search, social, display,…
I wrote my very first blog post on July 24, 2005. That blog post is no longer live because it was terrible. The post was called, “Winning the Search Engine Marketing War.” It was 412 words long, contained no images, no external links, and it didn’t provide much value because it didn’t teach you…
Industry Sign up for our daily recaps of the ever-changing search marketing landscape. Note: By submitting this form, you agree to Third Door Media's terms . We respect your privacy . SMX is the only conference series that is 100% dedicated to serious search marketers. on October 1, 2018 at 6:31 pm…
Social media has changed the way we live. As marketers, we need to recognize how our current and prospective customers are utilizing these platforms and use that knowledge to our advantage. Ultimately, you want to be able to convert your social media followers into customers . But this is much…
As a business owner, you need to communicate with many people on a daily basis. You’re used to delegating tasks to your employees and dealing with merchants, accountants, lawyers, bankers, and everyone else who makes your operation possible. Communication skills are also important in your personal…
The time has finally arrived. We’re living in the era of artificial intelligence. It sounds crazy, right? To the average person, artificial intelligence doesn’t seem like a reality of our everyday lives. They associate AI with movies when robots take over the world. While we’re not quite at that…
I promised you months back that I was going to release a newer, better version of Ubersuggest for free. And can you guess what? I just released it! 🙂 Before I go into the features of the new Ubersuggest and how it works, I just want to tell you that not all of the features have been released yet .…
Advancements in technology are constantly changing our world. This is no secret. As a marketer, you need to have a better understanding of this technology that goes far beyond the latest smartphone release. If you recall, artificial intelligence made my list of the top marketing trends to look for…
SEO Sign up for our daily recaps of the ever-changing search marketing landscape. Note: By submitting this form, you agree to Third Door Media's terms . We respect your privacy . Facebook users turned to Google search or went directly to publishers. on September 24, 2018 at 10:14 am More Source:…
I’m sure by now you recognize the importance of staying active on social media to promote your business. Your Instagram marketing campaigns need to be a priority. If you’re not using Instagram to reach your customers, there is a good chance your competitors are doing so. In fact, more than 70% of…
No articles.